question that is asked on Yahoo Answers is provided a special category so that it is easier for other users to do a category search of listed questions to answer them. A question based on rap music is senseless for a techie hence categorization makes the process of finding questions and answering them simple. While answering questions you can also provide a link to reference material as well. Yahoo Answers does not use “do-follow’ attribute hence the links provided as references are not considered in search results. Still people actively use it by providing reference to their website so that they can get some traffic through it.
Participating in Yahoo Answers can also help you promote your business as well. You can find potential customers dealing with certain problems which can be solved by your product or reference. This can help you bring a targeted traffic to your website and there are high chances that they can convert into customers as well. Research has shown that participating in Yahoo Answers helps a small scale or large scale business to grow by 10%.
The other big reason which makes participation is Yahoo Answers important is that the high relevancy that a question achieves in search results. Many times you will see that the top page result of your search query contains a link to Yahoo Answers where a user has asked a similar question before. This helps in direct problem solving for the users and also brings indirect visit of users through search results.
Being an active contributor in a particular business domain will also add to your reputation and greatly enhance your business as well. Many online business marketing people have reported a steady rise in traffic since they started participating in Yahoo Answers. But you should always keep in mind that spamming and jacking your url in every answer can cause a negative effect so try to keep things on the cleaner side.
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